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Press Releases > CDE Releases > Shullsburg FFA Wins State Marketing Plan Career Development Event

Shullsburg FFA Wins State Marketing Plan Career Development Event

June 13, 2023 CDE

 The Shullsburg FFA Chapter was named the state winning Marketing Plan Career Development Event Team. Team members include Ella Woodworth, Ella Paquette and Hailey Duerst. Their advisor is Jennifer Russell. 

In the Marketing Plan Career Development Event, participants work with agricultural businesses that serve their community to develop a marketing plan which includes steps to market a product or service, create a written proposal, set up strategies, project a budget, evaluate progress, and then present their findings to judges.

Shullsburg will now represent Wisconsin FFA in competition at the National FFA Career Development Events to be held in November in Indianapolis, Indiana during the 96th National FFA Convention. The Marketing Plan CDE is sponsored on the state level by the Wisconsin FFA Convention Partners. The National sponsors are Country Meats, Bayer, Nutrient Ag Solutions and Context.

This CDE allows students to explore and prepare for possible careers in agrimarketing and develop partnerships within agriculture, their local FFA chapters and with the community. All Career Development Events engage students in developing their communication, decision-making, and teamwork skills to promote future career success.